L'Occitane Buys Home Fragrance Brand Dr. Vranjes Firenze

L'Occitane has purchased the luxury home fragrance brand Dr. Vranjes Firenze in a deal valued at 150 million euros in a dynamic fine fragrance market.

L'Occitane Group acquires Italian Luxury Home Fragrance Brand Dr. Vranjes Firenze • Basenotes

BeautyMatter on Instagram: L'Occitane Group has acquired luxury home fragrance brand Dr. Vranjes Firenze from Bluegem Capital Partners for an undisclosed amount, furthering its goal to build a geographically balanced portfolio of

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L'Occitane acquires the high-end Italian home fragrance brand, Dr. Vranjes Firenze

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L'Occitane Group Expands into Luxury Home Fragrance with Acquisition of Dr. Vranjes Firenze – chaileedo

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